The Content Curator: Ai & Event Content Production

LIVE from Bear Analytics 2025 MeasureUP Conference!   Discover how artificial intelligence is transforming the art of session programming from intuition-based to intelligence-driven. Join Megan Murphy from SessionBoard as they explore how AI is revolutionizing speaker alignment and content curation to deliver unprecedented attendee delight. This session, moderated by Megan Martin of Bear Analytics, focuses…

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Human-Centered Marketing Isn’t Just a Buzzword—It’s the Blueprint for Smarter Event Strategy

In this episode of Event About It, Megan Martin sits down with Ashley Faus, Head of Lifecycle Marketing Portfolio at Atlassian and author of the newly released book, Human-Centered Marketing. Ashley shares why the traditional marketing funnel is broken, how event organizers need to think beyond “one-size-fits-all,” and the overlooked goldmine sitting in your post-event…

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Events Demystified: Stories From The Front Lines

LIVE from the IMEX America trade-show!   Join co-hosts Anca Trifan and Megan Martin on the Events Demystified Podcast recorded LIVE at IMEX in Las Vegas, as they explore the complexities and challenges of events. Learn about the impact of AI and how the podcast empowers women in a male-dominated industry, while offering key takeaways…

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