Posts Tagged ‘B2B event marketing’
From Tier-One Titans to Mountain Town Magic: Julie Mullins on the Future of Tourism, Sales, and Small-Town Strategy
In this episode of Event About It, Megan Martin sits down with hospitality powerhouse Julie Mullins, former VP of Sales at Choose Chicago and current Executive Director of Explore Whitefish. From managing billion-dollar tourism engines in urban centers to building community-first travel experiences in small mountain towns, Julie reflects on 35 years of high-stakes sales,…
Read MoreThe Email Whisperer Speaks: Jay Schwedelson on Subject Lines, Event Emails & Marketing Myths You Need to Skip
In this episode of Event About It, host Megan Martin sits down with email marketing legend Jay Schwedelson, founder of SubjectLine.com and Guru Media Hub, to talk all things clicks, subject lines, and the art of making your event emails impossible to ignore. They cover everything from Jay’s obsession with Celsius to his greatest email…
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